Work

Moving across different disciplines, anooi designs spaces, objects, and ideas that cultivate a nourishing relationship between people and nature.

Interiors

[Spaces. Spatial installations.]

Nourishing spaces that replenish and respect both people and nature. A single room or an entire interior, on-site or remote.
For residential and concept-driven, experience-led environments (commercial, wellness, hospitality, workplaces, cultural and community spaces, installations, and exhibitions). Shaped personally from concept and design development through documentation, specifications, and custom details. Also available as design consultancy to other teams’ projects.

Product

[Objects. Capsules. Brand collections.]

Objects that engage the senses while celebrating and respecting the natural world. A single object or a complete collection.
Created with brands and makers who share a commitment to responsible production. Concept development, creative direction, and product design.

Editorial

[Books. Brand publications. Essays. Columns.]

Content and visual narratives that articulate the thinking and practice behind nourishing spaces and biophilic design. A single piece of writing or an entire publication.
In collaboration with publications, brands, and institutions that share a considered, nature-centred way of thinking. Writing, editorial direction, content structures, and graphic direction.

Education

[Lectures. Workshops. Talks. Seminars.]

Sessions that explore and explain how nourishing, nature-based spaces are conceived and designed. A single session or a longer programme.
Delivered for schools, universities, and teams drawn to learning through direct observation. Research, content, and delivery.
Faculty member of the Biophilic Design Master’s programme at Cusano University, Rome, Italy.

Culture

[Events. Festivals. Exhibitions.]

Gatherings and conversations that bring the idea of nourishing spaces to the public realm. A single event or an ongoing agenda.
Hosted for institutions and teams seeking occasions for shared reflection. Curatorial collaborations, research-led cultural work, agenda-setting, creative and visual direction, workshops, and guided sessions.

Open for new projects this autumn and winter.

Projects originate from a shared way of looking at people, nature, and design. Every project begins with a conversation:

How the disciplines meet

A space designed to host a cultural gathering, an object made specifically for a room, a piece of writing explaining the thinking behind a choice… Projects often encompass more than one discipline, shaping spaces, objects, words, and experiences that all carry the same narrative.

Approach

Everything begins with observation – noticing atmosphere, light, materiality, and sensory richness. How a surface feels to the touch. How light and air move through a space. Where the mind settles and where it is stimulated…

Found in the natural world and in daily life, these insights become spaces, objects, words, and experiences that replenish people, respect and restore nature, and inspire a deep and balanced relationship between the two.

For a broader sense of anooi’s perspective: Philosophy, Journal, A Biophilic Year.

Organization

Scope. Every project is unique. Scope and details are defined through conversation and shaped around the project’s own story, needs, and character.

Continuity. Every project is led personally, from first conversation to completion, with one cohesive perspective carried through every decision and across disciplines.

Location. By design, anooi works both locally and remotely. Creative direction remains personal wherever a project is based, with on-site visits organized when relevant throughout the process: material selection, finishing touches, key moments on site.

Process. Projects follow a structured, phased path rooted in close collaboration. Even at a distance, they stay distinctly human and personal, grounded in video conversations, a dedicated Project Portal, and design decisions evaluated in real life.

Meaningful projects

A selection of meaningful projects across all disciplines and the stories behind them is in anooi’s portfolio.

Every project begins with a conversation: